Select Page

As childcare businesses experience strong demands for their services, all the more need they have of building their business reputation and preserving it.

Having a decent reputation among childcare businesses not only helps childcare providers gain parents’ positive outlook but it can also help them in attracting the best talents to work for their childcare business.

In order for childcare providers to build their reputation, here are some tried and tested ways that’ll boost your business.

Resolve customer complaints as soon as possible.

As soon as a customer raises an issue, seek to resolve it in the fastest time possible. This lets your customer know that you value their time and effort in letting your business know about an issue.

When responding to a customer’s complaint, always indicate a timeframe wherein they can expect a response, if not a resolution.

Communicate with all affected parties to get to the root cause.

These days, the customer isn’t always right. However, everyone can always almost reach a compromise.

Before deciding on the best course of action to resolve a complaint, best to ask all parties involved to ensure that the real problem is addressed.

Train employees on how to handle hard and complicated situations.

From diffusing an emotionally charged situation to calming irate customers, well-trained employees can swiftly move into action restoring peace and balance while getting crucial information about the complaint in a fast and efficient manner.

Trained employees will have the right set of skills and communication strategies to help them help customers.

Build a business best practices model to fall back on.

While employees can come and go, a best practices model can serve as a lasting resource on the best ways to handle common problems and complaints that arise.

Having a best practices learning resource slashes the learning curve of employees and helps them resolve the most common complaints in a clear, fast, and efficient manner.

Always ask for a customer service rating after every resolution.

Getting feedback from the customer after a resolution is achieved is just as important as when you receive the complaint.
This gives you data on where you did right, and where you can improve.
The nature of the complaint and the amount of time needed to resolve it will also give you a good benchmark on how fast complaints of various natures get resolved.
This benchmark can be your basis for giving an estimated timeframe the next time an issue of similar nature is brought to your attention.

Keeping your childcare business reputation is a tricky task. It also doesn’t hurt to follow these tips in building and keeping your childcare business reputation. However, you can still do everything by the book and try to keep majority of your customers happy but there will always be a handful that will have persistent claims and issues on your service. When that happens, just continue what you do best–caring for children, address their issue as professionally as you can and hopefully, your professionalism and outstanding service will shine through.